Author: antrodbiz

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Facebook vs Mass Media

Mass media has ruled the adverting world for many years but over the last fifteen years, they are combating dwindling importance in the marketing arena. Specifically in regard to facilitating effective communication channels directed...

Two Dictionaries 1

Two Dictionaries

The biggest deference between Advertising in the Caribbean and in the USA is the dictionaries used. The Caribbean use one dictionary for everything, communicating between adults and children, teachers and pupils, adults to adults,...